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Aero-Plan

is a B2B marketplace connecting insurance companies with medical flight providers to streamline critical, time-sensitive medical missions. The platform centralizes the entire booking lifecycle—allowing insurance firms to post flight requests and enabling aviation providers to instantly counter with availability and pricing.

The Mission

Modernize a complex 2013 legacy system through a complete structural and visual overhaul. My goal was to unify fragmented, outdated workflows into a cohesive design system, significantly reducing user cognitive load and optimizing coordination times for critical data-heavy processes.

Pain Points

Fragmented Architecture

Outdated legacy system with non-standardized screen structures, causing high user drop-off and confusing navigation.

Workflow Inconsistency

Critical action buttons and UI components changed locations across screens, breaking user intuition and predictive workflows.

Operational Bottlenecks

Lack of data hierarchy delayed real-time flight status tracking and slowed down urgent, time-sensitive actions.

Outdated Interface

Inconsistent typography and color palettes that increased cognitive load and hindered daily professional use.

The Solution

Scalable IA & Component Standardization

Re-architected the platform using a unified component library to ensure layout predictability across all modules.

Optimized Task Flows

Redesigned global system headers to anchor critical operations (Approve, Cancel, Status Changes) into a fixed, intuitive flow.

 

Data Readability & Layout Hierarchy

Restructured complex data tables and multi-step forms to accelerate information retrieval and scanning speeds.

 

Zero-Disruption Transition

Overhauled the end-to-end user experience while preserving underlying business logic, preventing friction or downtime for existing power users.

Client Perspective:

Managing Flight Requests​

A walkthrough of the insurance company’s workflow: from editing active missions and comparing multiple provider offers to tracking real-time status updates.

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Provider Perspective:

Request to Offer
A look at the provider's workflow: reviewing flight requests and submitting to secure missions.

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Managing Offers:

Withdraw & Modal Flows

Demonstrating how providers can cancel a submitted offer. This clip showcases the system’s interactive pop-ups and confirmation steps, ensuring a smooth and safe user experience.

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Style Guide

Color

A trusted palette of sky-blue and medical teal, accented by soft coral for visibility. High monochrome contrast ensures a sharp, distraction-free interface.

#004185

#238F8D

#36454F

#264AC9

#2FA2B1

#994FB0

#F5B53F

#7DA841

#E7873C

#EEF3FE

#DBFFDD

#E43122

Typography

A basic, clean typeface with minimal hierarchy, prioritizing rapid scanning and crystal-clear legibility for complex data.​

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Aa

A light weight for main text, providing a clean and airy reading experience.

Aa

A regular weight for small highlights and secondary details that need subtle focus.

Aa

A bold weight for titles and key actions to create a clear visual hierarchy.

Logo

Upgraded to a sharp, square-set sans-serif typeface. This refined geometric structure replaces the previous rounded style to project a more professional and precise brand identity.

Empty Leg Search:

Feature Overview

Optimizing aircraft utility by matching insurance flight requests with empty-capacity routes ("ferry flights") to cut operational costs.

The Solution

Designed high-performance filtering that lets users compare standard vs. empty-leg options side-by-side.​​

The UX Challenge

Transforming complex aviation routing and real-time logistics into a dead-simple search experience.​

The Impact

Accelerated decision-making and time-to-book for urgent, time-sensitive medical missions.

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Better Vendor Management:

Simple & Fast​​

The original system was cluttered and required navigating between multiple screens. I redesigned it into a single, intuitive list where all provider details expand instantly in place. By adding simple visual icons to activate, block, or prioritize vendors, I made decision-making faster and easier—delivering a powerful management tool while staying within development constraints.

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Personal Profile:

Design Consistency
User management is built with the same design language as the rest of the platform. By reusing core components and a unified layout, even administrative tasks feel intuitive and high-performance. This ensures a seamless transition for the user across every part of the system, keeping the experience familiar and clean.

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